Archive | Social Media

New Zealand Social Media Statistics, October 2013


Just over half a year ago, I published statistics on the number of Kiwi’s signed up to the various social networks > New Zealand Social Media Statistics, March 2013. Given the amount of time that has gone by since then, it felt appropriate to revisit the numbers to see where things sit to date. The […]

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Meformation In The World of Social Media


I’m a person who believes that we learn something new every day. A little while ago, my lesson for the day was learning a new word; In a nutshell, meformation can be defined as “me” content, where almost all the content you share across your social networks is about you. I’ve been thinking about that […]

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New Zealand Social Media Statistics, March 2013


About 3 weeks ago, the following question was posed by a New Zealand based Twitter user: Does anyone know where we can find NZ demographic stats on twitter users?? There must be somewhere?? #curious — Dickson Lawrence Ng (@ng_dickson) March 15, 2013 I too became a bit curious and tried to hunt around for the […]

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What Is Your Social Media Strategy?


Everyday, people and companies dive into the world of social media be it for brand awareness, generating leads, engaging with people, spying on competitors and the list goes on. Some people (more so businesses) sign up to various platforms without any sort of plan or thought about what they want to achieve and how they […]

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